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• Contact List Found
• 1. (308) 555-5555
• 2. (720) 239-2541
• 3. +44 845 266 6616

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• Frequently Asked Questions

• Where is brand name gem located?

  Its Registered Address is IIIrd Floor, Jeevan Bharti Building, Tower-2 Connaught Circus, New Delhi Central Delhi DL 110001 India. The Brand Name GEM provides the services such as Government E Portal, Online Procurement, Government Procurement which comes under and serves at E-Commerce Industry.

• What are brand associations and brand elements?

  Brand Associations: The images and symbols associated with a brand or a brand benefit. Other Brand Elements: Elements like brand personality, communication elements, etc. Brand management forms a subset of marketing management. It deals with the overall brand development right from the birth of the brand until the time it ceases to exist.

• What are Brand Keys and brand equity?

  Robert Passikoff founded Brand Keys in 1984 and developed the consumer listening system to show measures of brand equity. The approach identifies what motivates, maintains, reinforces, and drives consideration, engagement, purchase behavior, and consumer loyalty.

• When did the name ’Aladdin’ become a brand name?

  It was established by Jean E. Karl at Atheneum Books where she was the founding director of the children’s department (1961). Atheneum merged with or was acquired by Scribner’s in 1978, then MacMillan in 1984, before the acquisition by Simon & Schuster in 1994. There may have been previous uses of ’Aladdin’ as a brand name in the book industry.

• What is brand identity and brand strategy?

  Brand Strategy is a critical and foundational piece for building a successful brand. It’s one of the areas that most businesses overlook, because they jump right into the design and marketing. Brand Identity is the way that you convey this to the public with visuals, messaging, and experience.